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Monday, May 10, 2021 -
6:00pm to 7:30pm


Topic: What's Product Ownership All About?

As more organizations transition from project-centric models to a product-centric view, it is important to understand how product ownership is evolving and how that affects business analysts working in this space. What is Product Ownership all about? Is there overlap in the roles Product Owners and Business Analysts play on project teams? What skills and techniques are important in the role? 

In this webinar we’ll discuss: 

  • An overview on Product Ownership
  • The role of the PO and BA – what’s the difference? 
  • What skills does a product owner need?  
  • Business Analysis techniques and skills that give you an advantage as a Product Owner  
  • Tips and resources on Product Ownership Analysis  

Speaker: Emily Midgley, CBAP

Emily Midgley


Emily Midgley is the President of the Cleveland Chapter of IIBA and has over 15 years of business analysis experience in the insurance industry. She led business analysis for programs to implement leading-edge technology like big data and mobile apps. As an Agile coach, Emily brings BA practices to product managers and product owners throughout the enterprise to increase focus on customer value.

Cost: FREE (Please RSVP below)

RSVP: To attend, e-mail the Cleveland Chapter and provide your Name, IIBA Membership Number (if applicable) and Email. The deadline for RSVPs is Thursday, May 7, 2021.  An official confirmation/invitation will be emailed to you after the RSVP deadline with the Zoom information. For questions, please email VPMarketing@cleveland.iiba.org

Event Details: 
Event Location: 
Zoom Meeting